ABSTRACT
The aim of this research was to examine the effects of travel expenditures on life satisfaction in the context of the COVID-19 pandemic. For the research, a curvilinear relationship was established between life satisfaction and travel expenditures that was then compared between 2018 and 2020. The study subjects were middle-aged and older adults who completed the 2018 and 2020 waves of the Korean Longitudinal Study of Aging. Demographic, travel expenditure, and life satisfaction data were collected, and quadratic regression analysis was conducted to examine the effects of travel expenditures on life satisfaction before and during the COVID-19 pandemic. The first-order condition was computed to determine the optimal level of travel expenditures to maximize life satisfaction, and the results exhibit that the utility of travel expenditure decreased during the COVID-19 pandemic.
Subject(s)
COVID-19 , Personal Satisfaction , Middle Aged , Humans , Aged , Health Expenditures , Longitudinal Studies , COVID-19/epidemiology , Pandemics , Republic of Korea/epidemiologyABSTRACT
The purpose of this research is to explore the moderating effect of carrier type on the effects of upper echelon attributes. The study subject is the position of chief executive officer (CEO). The dependent variable is market-to-book value;the independent variables are CEO age, tenure, and educational background. The moderator is LCC. For the data collection, this study used COMPUSTAT and EXECUCOMP using the standard industry classification code 4512;the data are collected from Annual 10K and Linkedin. There are 15 airlines examined, and the study period is from 1999–2019;in total, 210 observations were used for the data analysis. Multiple regression analysis was the main instrument used to test the research hypotheses. The results indicate that both older CEOs in LCCs performed better in the market.
ABSTRACT
The purpose of this research is to examine the determinants of coffee shop purchase intention. The research domain is Starbucks, which is the brand ranked first in the coffee shop market. This study selects healthiness, hygiene, quarantine, ease of app use, and environmental responsibility as candidates for the antecedents of purchase intention. For hypothesis testing, this research used a survey and recruited survey participants using Amazon Mechanical Turk, and carried out multiple linear regressions to test research hypotheses. The number of valid observations for the data analysis is 474. It was found that purchase intention is positively influenced by healthiness, hygiene, quarantine, and ease of app use. However, environmental responsibility was identified as a nonsignificant attribute to account for purchase intention. Practical implications are presented for coffee shop management. The outcomes contribute to the literature by scrutinizing café customers’ purchase intention with various attributes.